NYC '14

 This January, FCP girls were able to visit the big apple and absorb in the beautiful scenery, and the oh so tempting late night trips to Victoria Secret. It's true that it really is the city that never sleeps.

While it was a very active few days to cram as much in, each day was fulfilled with early starts and late night get backs to the hotel.

The whole trip was to absorb in the cultural and retail experiences of NYC. Constantly discovering inspirations for upcoming trends, movements in fashion / art / music and street culture.

The main areas to consider and take note on where : 

- Retail environment 

- Museum exhibitions

- Spaces & Marketing phenomena

- Advertising

Here are a few photo's I took whilst I was out there.

MMM GROUP PRESENTATION FEEDBACK

ALL THING'S GOOD AND MARNI

I wanted to capture MARNI's brand essence keeping the upbeat, joyful, and artsy character the line offers. 

The line is known for quirky, feminine combinations of bright colours, bold graphic patterns, elaborate fantasy prints, and natural textures, including many furs.

BURBERRY | GUEST LECTURER

BARE BEAUTY

http://tmagazine.blogs.nytimes.com/2013/11/06/on-beauty-bare-is-beautiful/?_php=true&_type=blogs&_r=0

MARNI LOOKBOOK

Collective items from Marni's new season section, I wanted to create the mood of the brands identity: an artsy eclectic vision of bohemian chic. A look that helps us surface into the colder months of winter. Keeping the look uniform and using contrasting prints and textures. 

" A woman looks to the label for loose tunics rendered in fifties and sixties prints, quirky summer dresses, or caplets in dyed fur. It's all very charming, very just-pulled-from-Grandmother's closet. Funky but sweet, never too sexy, Marni is consistently popular. "

- http://www.style.com/fashionshows/designerdirectory/MARNI/seasons/

 

BLACK BOHEMIA

One of the iconic looks that was supported from the start by the two IT girls:  Mary Kate & Ashley.

Relaxed silhouettes, simple accessories, big sunglasses finished with tousled  matte bed hair. A look I will be fully supporting this winter.